CLIMATE PARTNER – ABO NETWORK

By Thomas Hochreiter

Published: 01/24/2023

We are officially cooperating with Climate Partner to be able to offer our clients and their customers a wholistic, transparent picture of the balance between their positive and negative impact.

Climate Partner and their Green GRP Calculator allow us to calculate the CO2 footprint of the campaigns, events and video productions we create for you. Further, they can verify the positive impact your efforts have on the Sustainable Development Goals.

We believe, this should be the standard for any creative agency in the future.

As a client of us, this helps you to avoid greenwashing and make sure to act as sustainable as possible, while reaching your desired business goal.

About Climate Partner

Climate Partner was founded in Munich in 2006. Today, more than 600 employees are spread across offices in Barcelona, Berlin, Boston, Essen, Frankfurt, London, Milan, Munich (HQ), Paris, Stockholm, The Hague, Vienna and Zurich. Climate Partner works with more than 6,500 companies in 65 countries.

They are a “one-stop-shop” for business aiming to become more sustainable, using scalable software tools to automate and simplify standard procedures in measuring, reporting and reducing emissions.

Climate Partner is developing numerous carbon offsetting initiatives around the world, aligned to the SDGs and connected to their clients.

The Climate Partner Carbon Neutral Label is the internationally most used label for transparent sustainability communication.

» A CARBON NEUTRAL PRODUCT IN EVERY SHOPPING CART. «



Vision ClimatePartner

MORE
ARTICLES

» Organizations that are not yet perceived as sustainable brands, and therefore invest in advertising themselves as green, are often accused of greenwashing. What makes it hard for marketers and well-informed customers alike is the grey area of a company’s perceived sustainability vs. its actual positive impact over time. «

By Thomas Hochreiter

» In a crowd voting amongst the participants of the Austrian World Summit 2022, the most important methods of reaching people with climate topics were “Hands on solutions” and “Emotion.” Alarmism, however, was on the low end of the ranking. «

By Thomas Hochreiter